BDA at the Jim’s Building Inspections’ Franchise Conference

Posted on by Mark Fernandez

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BDA’s own Director, Mark Fernandez was a keynote speaker and facilitator at the inaugural Jim’s Building Inspections’ franchise conference, ‘Building Our Brand’.  The conference, which spanned from 14th-16th August and aimed to give stakeholders an opportunity to re-engage with the Jim’s brand, with a major focus on building brand awareness both locally and nationally; was held at the Crown Metropol Melbourne and featured the Jim’s Group’s 25th Silver Anniversary Gala Dinner and exciting group activities such as attending a Carlton vs. Geelong AFL match at the Medallion Club at Etihad Stadium.

Of the conference, Mark remarked: “it’s great to see franchise systems continuing to search for excellence”

Mark, who has previously worked with the Jim’s Building Inspections Group within Western Australia; addressed over 10 Franchisors of the Jim’s group on of ‘Excellence in Franchising’ and what it takes to become a successful Franchisor in this modern era. Mark then facilitated an interactive workshop  based on the Franchise Annual Reviews.

Divisional Manager Suzanne Commerford was delighted with the workshop saying: “Thank you Mark, the franchisors were really positive about your session and your ‘engagement’ with the team, like me I think they really benefited from that external shot of energy you always bring to the table.”

Mark has delivered many presentations and workshops to the franchising and business community and can assist your organisation in inspiring your leadership group. Feel free to contact us for more information at: (08) 9364 3811 or mark@bda-online.com.au

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